Ultimate week, a excellent pal of mine despatched me a hyperlink to a tune video on YouTube. We proportion a identical style in tune and steadily proportion our unearths from side to side.
The video he despatched me used to be other although than same old.
It used to be known as “Hello Ren” via Ren and it used to be some of the attention-grabbing tune movies I have observed in years.
Now, this is not a tune weblog. It is a trade weblog. So why am I even sharing this?
Neatly, the video exemplifies some robust ideas that content material creators must find out about and put in force
You may now not love the manner of the tune up to I do, and that is the reason completely fantastic. That is not the aim of this publish.
So, I like to recommend you watch the video underneath after which learn my takeaways.
This video comprises communicate of self-harm and suicide and comprises grownup language. Even though the entire message is sure, do not watch in the event you to find this sort of content material distressing. You’ll be able to nonetheless learn my takeaways underneath the video and they are going to be acceptable.
Alright, let’s destroy it down.
Lesson #1 Combining Current Types to Create One thing Unique
Have you ever heard the announcing, “the whole thing is a remix?” With billions of other people developing issues for hundreds of years, it could look like being unique is not possible. The whole thing has already been accomplished.
This video displays that we will be able to create unique content material via combining current kinds in combination.
Telling a tale via rapping, making a song and spoken phrase poetry whilst taking part in a Spanish guitar and bringing high quality performing abilities.
Through combining those other, pre-existing parts, Ren made one thing utterly distinctive.
Lesson #2 Brutal Transparency and Vulnerability
No person is very best. Most of the people are bored with seeing a global the place everybody pretends the whole thing is peaches and cream.
Ren is brutally fair together with his insecurities and self-doubts.
It makes him wildly likable and his honesty is endearing.
Lesson #3 Fearless Publishing
This video can have been the cringiest factor of all time. Then again, Ren now not most effective went for it, however he went all in.
Whilst most of the people are afraid to even say one thing so simple as “I choose Pepsi over Coke, in fact,” out of worry of pushback, Ren put his video out to the arena when it had no ensure of being as extensively authorized as it’s been.
Lesson #4 The Tipping Level Masterpiece
Rising an target audience is a grind. Most of the people surrender sooner than they’ve their tipping level second, however Ren confirmed the facility of 1 viral video converting his existence just about in a single day.
As same old, his “in a single day good fortune” used to be a results of years of labor and publishing in obscurity sooner than that.
What do you take into accounts the video? Let me know within the feedback!
Leave a Reply